Da'watuna: Journal of Communication and Islamic Broadcasting

Pengalaman Komunikasi dan Identitas Diri Pelaku Cosplayer Anime Perempuan

Nadilawati Kurwiniarti Nurjanah, — 2023-06-28

This study uses a qualitative method and a phenomenological approach, because in this study, researchers examine a phenomenon that aims to find out the communication experiences experienced by female cosplayers in Jabodetabek. This study uses observation techniques, in-depth interviews, and analysis of the data needed. Research is going well and researchers must seek in-depth information in order to get what is actually needed. The theory used in conducting this research is the phenomenological theory of Alfred Schutz which is the basis for this research. The results obtained from this study after obtaining data from informants show that the communication experience of female cosplayers in Jabodetabek. Cosplayer is identity and happiness, where a high sense of love for anime characters becomes a motivation to form oneself and not give up. Motives for liking anime characters and becoming a cosplayer are their families who support fans of anime characters. socializing and forming relationships is also one of the reasons for being a Cosplayer, financial readiness before it has to be carried out in a mature manner. Self-identity is independence arising from feelings of worth, ability and self-mastery.The difference in the meaning of social construction or reality depends on experience, education, social or social environment of each individual. Experience is one of the keys to moving forward. Doing Fan Service always greets fans, invites photos together.

Keywords: Phenomenology,Cosplayer, Communication Experience, Social Reality.

Opini Digital Isu Kenaikan PPN 11%

Maulana Fadia Hadi — 2023-06-28

The issue of the 11% VAT rate increase policy being one of the issues that is widely discussed by the general public. At the beginning of April 2022 the PPN 11% keyword appeared on the trending topic Twitter which became a medium for the public to discuss the VAT increase policy by voicing their opinions regarding this issue. This research aim to mapping the communication network on the VAT increase issue using the keywords "PPN OR PPN 11%" which is then analyzed in more depth using multilevel analysis techniques from Suratnoaji & Arianto, namely: media content analysis, behavior analysis, and network analysis. Highest intensity of interactions in this issue happened on 1 April 2022 and fluctuated until 20 April 2022. There were 20509 actors and 25107 relationships formed from 9672 original tweets, 14121 retweets, 2052 quoteds and 8935 replies. The clusters formed in this network are 1698 with the largest clusters including clusters 465, 477, 315 and 279 with their respective discussions. an important aktor in the 11% VAT network, namely the account with username @alindardiantoro. This is based on the aktor's ability to disseminate information so that it has the highest centrality values. The direction of opinion formed from this network is neutral sentiment, but there is a considerable difference between negative sentiment and positive sentiment. Even though the value of positive sentiment is small, based on the clustering coefficient, cluster 279 which supports the VAT increase policy is the most compact cluster among the other largest clusters.

K-Drama Reply 1988 dan Pengaruhnya terhadap Perilaku Siswa Dalam Mempererat Persahabatan

Ryan Prameswara — 2023-06-28

Memaknai Wanita Karir Dalam Diri Ibu Tunggal Bekerja

Faira Salsabilla — 2023-08-18

This research aims to understand the experiences and meanings of the career women's role within themselves as single working mothers. Career women who are single mothers face unique challenges in juggling between their professional responsibilities and their role as single parents. This study focuses on their interpretations of this dual role and how it affects their identity as career women and single mothers. The research method used is a qualitative approach with in-depth interviews with a number of single mothers who also work. The collected data were analyzed using an interpretive approach to identify themes and patterns that emerged in their experiences and interpretations. The results of the study indicate that career women as single mothers experience complex struggles in fulfilling this dual role. They try to integrate the roles of being a mother and a worker by finding the right balance between these two responsibilities. Additionally, they also experience additional pressure and stress in facing social expectations that are often unrealistic. Their interpretations of this role are also related to their identity and self-esteem. Some respondents feel proud to fulfill both of these roles, while others feel burdened by the high demands. There are differences in how they integrate the identities of being a career woman and a single mother, with some respondents emphasizing one role more than the other. This research provides deeper insights into the experiences and meanings of career women as single working mothers. The findings of this study can be useful in the development of policies and programs that support women in fulfilling this dual role more effectively. Additionally, this research can serve as a basis for further studies in this domain that can provide more detailed information about the challenges and strategies that can help career women as single working mothers.

Keywords: Career women, single mother, dual roles

Makna Kesetaraan Gender dagi Followers Instagram @wmnlyfe

Natasya Yolanda Poetri Karnanto — 2023-08-18

The issue of gender equality is one of the issues that still often occurs, especially in Indonesia. One of the things that underlies this gender inequality occurs because of the inherent patriarchal culture which shows that men tend to hold greater power roles so that it indirectly degrades the existence of women. In order to be free from the oppressive patriarchal culture, men's participation is also considered necessary in an effort to increase public awareness about gender equality. The involvement of mass media, namely Instagram, is also able to play a considerable role in efforts to voice issues regarding gender equality. The research method used is a descriptive qualitative method with in-depth interviews with informants who are followers of @wmnlyfe. The results of this study will explain how individuals interpret gender equality contained in the campaign video "Women Can Be Safe Where" by relating it using the theory of social reality construction based on three dialectical stages, namely externalization, objectivation, and internalization. Through the "Women Can Be Safe Where" campaign published by @wmnlyfe's Instagram account, it can be said that the campaign video succeeded in conveying the meaning of gender equality to its followers. By promoting the values of equality, this account provides insight into the importance of respecting and respecting gender differences in society.

Keywords: Gender Equality, Social Reality Construction, Meaning of Gender Equality, Instagram

Pengalaman Komunikasi Santriwati Dalam Menonton Drama Korea

Muthiara Ramadhani — 2023-08-18

This research aims to understand the communication experiences of female Islamic boarding school students (santriwati) in watching Korean dramas. The research method used is a qualitative method phenomenology approach. The research data was obtained through in-depth interviews and participant observation with santriwati who have experience in watching Korean dramas. The results of the study show that the communication experiences of santriwati in watching Korean dramas involve aspects such as emotional involvement, identification with characters, exploration of Korean culture, and the use of social media. In this context, santriwati express that watching Korean dramas provides them with strong emotional experiences, such as feeling connected to the characters, experiencing the same emotions, and sharing happiness or sadness together. They also develop identification with the characters in Korean dramas, associating their own struggles and feelings with the stories depicted. Moreover, watching Korean dramas provides an opportunity for santriwati to learn about Korean culture. They are interested in traditional clothing, food, music, and social customs portrayed in the dramas. Some of them are even interested in learning the Korean language. Korean dramas also provide insights into everyday life in Korea and broaden their knowledge of the world. The use of social media is also an important part of santriwati's communication experiences in watching Korean dramas. They use social media platforms such as Facebook, Twitter, and Instagram to share opinions, emotions, and recommendations about the dramas they watch. Social media also serves as a platform for them to connect with other Korean drama fans, both within and outside the santriwati community. This research provides a deep understanding of the communication experiences of santriwati in watching Korean dramas. The findings of this study can provide insights to cultural enthusiasts, drama producers, and other researchers on how Korean dramas can influence the emotions, identity, and social interactions of santriwati. The implications of this research can also be used in the development of cultural content and intercultural understanding among santriwati.

Keywords: Communication experiences, santriwati, Korean dramas.

Peran Komunikasi Keluarga Dalam Pengambilan Keputusan Pernikahan Dini pada Remaja

Dea Syifa Fauziah — 2023-08-18

This research aims to explain the role of family communication in the decision-making process of early marriage among teenagers. The study utilizes a qualitative descriptive method to gain an in-depth understanding of the observed phenomenon. Data was collected through in-depth interviews with teenagers who have experienced early marriage, their parents, and other family members involved in the decision-making process. The research also involved participatory observation within the teenagers' family environment to obtain a more comprehensive understanding of the social, cultural, and influencing factors of early marriage decision-making. The results of this study indicate that family communication plays a significant role in the decision-making process of early marriage among teenagers. Open, honest, and empathetic communication among family members helps teenagers understand the consequences, risks, and long-term impacts of early marriage. Effective communication also enables families to convey values, norms, and expectations related to marriage to teenagers. Additionally, the research identifies several factors that influence family communication in the context of early marriage decision-making. These factors include social, cultural, economic, educational, and personal factors of the teenagers. Gender inequality, lack of education, cultural pressures, and poverty are some of the factors that influence family communication in the context of early marriage among teenagers. The findings of this research have important implications for the development of programs and interventions aimed at preventing early marriage among teenagers. In the context of family communication, these programs should encourage open communication and support the positive role of the family in helping teenagers make informed decisions and providing realistic understanding of marriage.

Keywords: family communication, decision-making, early marriage.

Analisis Semiotika Roland Barthes pada Representasi Makna Kehilangan Film “Generasi 90an: Melankolia”

M Ihsan Jakaria — 2023-08-19

Film is a mass communication media tool that has a role in this era. Not only for entertainment but can be used as a medium of learning. Regardless of the development of technology and information that continues to develop, it has a similar impact on the development of film in the world. Film becomes a social discourse with unique characteristics that spread to various places, and a film psychoanalyst perspective to influence ways of thinking related to the perception and suitability of values where the information is communicated. Films in general also raise a theme or phenomenon that occurs in the midst of society. One such film is "Generation 90s: Melancholia" produced by Visinema Pictures which was adapted from a book with the same title namely "Generation 90s" written by Marcella FP. Previously, the screening of this film was delayed due to a pandemic, but after a year of delayed screening, finally with the condition of the pandemic having subsided, this film is being shown in several theaters and also Netflix. This film has a deep meaning of loss. Family and friends also feel a deep sense of loss because one of the characters, Indah, who died in a plane crash, was left behind. In this study, researchers used qualitative research methods and descriptive analysis techniques. The theory used is Roland Barthes' Semiotic Theory which consists of denotations, connotations and myths to find the meaning of loss in the film "Generation 90s: Melancholia".

Keywords: Semiotic Theory, Roland Barthes, Meaning Loss, Film 90s Generation: Melancholia

Strategi Komunikasi Humas Polres Karawang dalam Upaya Penanganan Berita Hoax di Media Sosial

Adinda Rahmania — 2023-08-20

This study aims to determine the communication strategy used by the public relations police of the city of Karawang (Humas Polres Karawang) in dealing with hoaxes on social media. Hoax news is still a national problem that occurs among the public, such as the case of widespread social media coverage that occurred in Karawang in October 2022 related to security disturbances. The research method used is a qualitative method with a case study approach. The research data were obtained through observation, interviews with the Kasubsi Pensat Polres Karawang and documentation. The results of the research show that the planning and management carried out by public relations of the subregional police Karawang in dealing with fake news is identifying news by conducting research to find facts and opinions that are developing in the community about circulating cases. Then, the data found is confirmed through messages in the form of video content and captions containing news value. After that, it was communicated to the public through the official social media police of the city of Karawang (Polres Karawang). Another effort is to conduct socialization to provide education to the public through social media by creating content that is packaged in a fun way. The subregional police Karawang through the Bhabinkamtibmas line of the sector police (Polsek) also carry out humanist-based visits and patrols using local languages so that they are easily accepted by the community by inserting messages to the public not to be consumed by negative issues.

Keywords: Hoax; Communication Strategy; Public Relations; POLRI.

Pandangan Orang Tua terhadap Perilaku Anak Bermain Game Online Fifa Ultimate Team

Naufal Azra Noerabadi — 2023-08-20

This research is motivated by the views of parents seeing their children playing online games, especially FIFA Ultimate Team because there are many online and offline tournaments held in Surabaya. The purpose of this study was to determine the perceptions of Surabaya parents towards the FIFA Ultimate Team online game. The research method uses a qualitative approach with a theoretical model by David Krech and Richard S. Cruthfield which is divided into two factors, namely functional and structural factors. Data collection techniques were carried out by in-depth interviews. The results of this study indicate several perceptions of parents who have different perspectives on the FIFA game. Then an opinion emerged stating that in the game FIFA has a player trading system with the aim of teaching children about economics and financial management. However, there are also parents who think that trading in the FIFA game is feared to interfere with their child's academic achievement.

Hiperrealitas dalam Media Sosial

Amadona Farninda Chairunnisa — 2023-08-21

This study reviews the phenomenon of hyperreality which has now become part of people's lifestyles, especially social media users, namely the phenomenon of makan cantik. This study uses a qualitative method to view and describe the process of makan cantik on social media among female students of the 2019 Communication Science Study Program, Singaperbangsa Karawang University as a hyperreality phenomenon. This study aims to determine whether there is a value discrepancy between what is uploaded on social media, and what actually is. Makan cantik is a simulation activity to show a certain image through social media which is considered to represent an upper-class lifestyle. Makan cantik often try to display only the best sides of food uploaded on social media which can not only increase the attractiveness of food and public interest in the food, but also show a classy lifestyle side. Where in the makan cantik activities that are uploaded on social media, there are conditions that turn out to be different from the reality. Where they will create video or photo content that shows the side of pleasure to the quality of the food that is uploaded. Therefore, currently social media no longer always displays reality so that the phenomenon of hyperreality is created.

Keywords: hyperreality, beautiful eating, social media

Makna IPhone Bagi Sheeple di Kalangan Generasi Z

Widya Triananda Puri — 2023-08-22

Salah satu feinomeina peingguna iPhonei dalam keihidupan seihari-hari untuk meingikuti trein sudah meinjadi topik hangat di kalangan masyarakat hampir di seluruh dunia. Dimana masyarakat seikarang seiakan beirlomba-lomba untuk meimiliki smartphonei yang satu ini. Adapun sebutan untuk penggemar setia iPhone disebut dengan istilah sheeple. Tujuan dari penelitian ini adalah ingin mengetahui Apa Makna iPhone Bagi mahasiswa Ilmu Komunikasi angkatan 2019 FISIP UNSIKA sebagai pengguna iPhone dari kalangan Generasi Z. Penelitian ini menggunakan jenis penelitian kualitatif dengan menggunakan pendekatan Fenomenologi. Teknik pengumpulan data dilakukan dengan cara observasi non partisipan, wawancara mendalam dan dokumentasi. Teknik analisis data menggunakan teknik dari Miles dan Huberman yaitu reduksi data, penyajian data, dan penarikan kesimpulan. Penentuan informan menggunakan teknik purposive sampling. Hasil penelitian diperoleh bahwa makna iPhone bagi para informan adalah Pertama, sebagai alat kepercayaan diri. Kedua, sebagai alat kepuasan diri. Ketiga, sebagai alat penunjang bermedia sosial dan Keempat, sebagai alat penunjang segala aktivitas.

Kecanduan Game Online Terhadap Konsumsi Pembelian Virtual Goods

Andien Maylintang — 2023-08-22

Game online Genshin Impact yang baru rilis pada tahun 2021 telah berhasil mengantongi 46 miliar rupiah pada tahun rilis pertamanya. Genshin Impact adalah game yang berbasis undian atau gacha dimana pemainnya dapat membeli virtual goods atau item dalam game untuk memenuhi kebutuhan bermain. Kecanduan game online dapat memicu pemainnya untuk berperilaku konsumtif demi mendapatkan apa yang mereka mau. Misi dari penelitian ini adalah untuk mengungkapkan seberapa besar pengaruh kecanduan game online terhadap perilaku konsumtif, dengan menggunakan pengikut akun Twitter @babufess sebagai contoh para pemain Genshin Impact. Penelitian ini mengadopsi metode survei kuantitatif eksplanatori, dengan menerapkan analisis regresi linear sederhana. Teori yang diadopsi dalam penelitian ini adalah Teori Ketergantungan Media. Partisipan dalam penelitian ini berjumlah 100 orang, dan data dikumpulkan melalui kuisioner yang disebar menggunakan skala Likert serta menguji hipotesis koefisien determinasi (R²). Hasil penelitian menunjukkan bahwa terdapat pengaruh signifikan dari kecanduan permainan online Genshin Impact terhadap perilaku konsumtif.

Dampak Pesan Campaign Love Myself terhadap Pentingnya Kesehatan Mental Remaja

Retno Permatasari Damanik — 2023-08-22

In 2017 BTS released a campaign with UNICEF "love myself" which aims to influence fans to love themselves, spread positivity around and make the world safe for the younger generation. The research entitled Dampak Pesan Campaign Love Myself terhadap Kesehatan Mental Remaja was conducted to see how much impact the love myself campaign message has on adolescent mental health in ARMY aged 20-23 years. An explanatory survey was used in this quantitative research project. Uses and Effect Theory is the theory put to use. 100 persons made up the study's population. Distribution of surveys using the Likert scale, simple linear regression, and hypothesis testing using the coefficient of determination (R2) were used to gather the data. According to the findings, neither the message variable from the "love yourself" campaign nor its impact on variable Y (adolescent mental health) had any beneficial effects. Only 0.00009% of the message variable's effect was found in this analysis, with the remaining influence coming from other factors that were not included.

Keywords: Love Myself Campaign, Adolescent Mental Health, Uses and Effect

Pengaruh e-WOM Terhadap Minat Beli Produk Kecantikan

Padmasari Balqis — 2023-08-28

Penelitian ini bertujuan untuk mengetahui pengaruh electronic word of mouth pada akun TikTok @Camillebeauty_Official terhadap minat beli produk melalui survei pada pengikut akun TikTok Camille Beauty. Objek penelitiannya merupakan electronic word of mouth sebagai variabel bebas dan minat beli sebagai variabel terikat. Metode penelitian yang digunakan adalah metode kuantitatif dengan desain survei kepada 100 responden pengguna TikTok yang mengetahui dan mengikuti akun TikTok @Camillebeauty_Official. Kuesioner digunakan untuk mengukur seberapa besar pengaruh electronic word of mouth yang dilakukan akun TikTok Camille Beauty terhadap minat beli.

Pengaruh Rebranding Terhadap Loyalitas Pelanggan

Risma Novianty Putri — 2023-08-28

Perusahaan memerlukan strategi pemasaran yang baik untuk bisa mempertahankan produknya agar terus dibeli oleh pelanggan dan menciptakan loyalitas antara pelanggan dan perusahaan. Namun dalam kegiatan pemasaran tidak selalu berjalan dengan baik, terdapat krisis dan masalah yang harus ditangani oleh perusahaan. Selain itu, perusahaan juga bisa mengubah fokusnya jika menganggap pasar dari produknya sudah tidak sesuai lagi, salah satu cara menangani hal tersebut adalah dengan melakukan rebranding. Gojek merupakan salah satu perusahaan yang melakukan rebranding pada 22 Juli 2019 lalu, dengan melakukan perubahan pada layanan dan fokus perusahaan. Dengan adanya rebranding yang dilakukan oleh pihak Gojek, penelitian ini bertujuan untuk melihat apakah terdapat loyalitas pelanggan setelah dilakukannya rebranding. Penelitian ini menggunakan metode kuantitatif dan analisa regresi berganda dengan 79 orang responden yang berasal dari mahasiswa angkatan 2019 Fakultas Ilmu Sosial dan Ilmu Politik di Universitas Singaperbangsa Karawang. Berdasarkan hasil penelitian, didapatkan hasil yaitu terdapat pengaruh yang signifikan dari rebranding yang dilakukan oleh aplikasi Gojek terhadap loyalitas pelanggan.

Representasi Perilaku Nekat Generasi Z Dalam Film Mencuri Raden Saleh:

Muhammad Farih Fiddaroin — 2023-08-28

Generation Z has many desires and goals that they want to achieve. However, to achieve these goals, Generation Z tends to choose instant methods and does not think long about the risks that will occur. Such reckless behavior from Generation Z has become a picture of reality in today's society. Reckless behavior is shown through the actions taken by generation Z in achieving their goals, which often lead to criminal acts. This research aims to find out how the representation of generation Z's reckless behavior in the film Stealing Raden Saleh. Mencuri Raden Saleh depicts the reality of generation Z's reckless behavior that has resulted in criminality in society. By using John Fiske's semiotic analysis method which divides into three levels of coding (Level of Reality, Level of Representation, and Level of Ideology), it was found that Stealing Raden Saleh represents the reckless behavior of generation Z through criminal acts committed by the six main characters such as forgery, hacking, fighting, and theft. Researchers also found that the reckless behavior of generation Z in the film was also influenced by family background factors and socio-economic conditions.

Pengaruh Word Of Mouth terhadap Keputusan Mahasiswi Fisip Unsika Membeli Produk Kosmetik Hanasui Mattedorable Lip Cream Boba Edition

Zahra Rusydina Hidayat — 2023-10-24

This research aims to determine the influence of Word of Mouth on the decision college students Faculty of Social Science and Political science Singaperbangsa Karawang University to buy the Hanasui Mattedorable Lip Cream Boba Edition cosmetic product. The research object is word of mouth as the (independent variable) and buying decisions as the (dependent variable) and use Elaboration Likelihood Model (ELM). The research method used is quantitative method with a survey design for 88 college students respondents who knew and had purchased the Hanasui Mattedorable Lip Cream Boba Edition cosmetic product. The questionnaire was used to measure how much influence word of mouth had on Unsika FISIP students in making purchasing decisions. The analysis technique used is Simple Linear Regression. The result of this research was that the word of mouth had a significant effect on purchasing desicision. Three variables that are believed to be indicators of word of mouth, namely discussing, recommending, encouraging. The research results of hypothesis testing recommend variables have no influence on purchasing decisions, while the variables discussing and encouraging influence purchasing decisions. Based on the results of the coefficient of determination test, it shows that word of mouth has a significant influence of 54.8% on purchasing decisions

Pengaruh Konten dan Promosi Food Vlogger @Kokobuncit terhadap Minat Kuliner di Kalangan Mahasiswa Tata Boga Unesa

Vanya Chairunnisa A.H.P — 2023-12-30

This research aims to determine (1) the influence of food vlogger @kokobuncit's content on culinary interest among UNESA culinary students, (2) the influence of food vlogger @kokobuncit's promotion on culinary interest among UNESA culinary students, (3) the influence of content and promotion food vlogger on culinary interest among UNESA culinary students. This research uses a survey method with a questionnaire data collection instrument via Google Forms. The subjects of this research are active students of the UNESA Culinary Education Bachelor's study program who meet the criteria, namely domiciled in Surabaya, aged 19-23 years, understand culinary, follow the @kokobuncit account or have watched food vlogger content @kokobuncit, and follow culinary trends in Surabaya via the @kokobuncit account. The number of respondents to this research was 50 people. The data was processed using multiple regression analysis for partial tests and simultaneous tests. The research results showed that: (1) the content of food vlogger @kokobuncit had an effect on culinary interest with a value of 4.430; (2) promotion of food vlogger @kokobuncit influences culinary interest with a value of 2.608; (3) content and promotion of food vlogger @kokobuncit simultaneously influence culinary interest with a value of 42.146 and an R square value of 0.642 or an influence size of 64.2%.

Keywords: content, food vlogger, promotion, Instagram, culinary interest

Konsep Dasar Kerjasama Perpustakaan

Yusniah Yusniah — 2024-06-12

Domestic library cooperation network is intended as a type of network that occurs in libraries so that cooperative relationships between other libraries are established in an effort to fulfill what is needed by users so that they can satisfy users and the purpose of library services can be achieved. The method used to carry out this research is to conduct a literature study which is further developed in a qualitative descriptive form so that the contents of the journal will provide a more in-depth explanation. The results of the study explain that it is necessary to implement a collaboration network between libraries in either conventional or digital form..

Keywords: network, cooperation, library

Pengelolaan Konten Media Sosial pada Akun Instagram @indozone.id Dalam Upaya Meningkatkan Followers Instagram

Salman Alfarizqi — 2023-08-18

Social media has become a phenomenon that dominates technological development in recent decades. Since its inception, social media has experienced rapid growth around the world, including in Indonesia. The presence of social media has changed the way people interact, share information, and establish social relationships. This is utilized by digital companies such as Indozone, which presents educational news and information content to reach more targets through the Instagram social media account @indozone.id. This study aims to determine how efforts to manage social media content on the @indozone.id Instagram account in an effort to increase followers using The Circular Model of SOME theory from Regina Luttrell. This research uses descriptive qualitative research methods with research data obtained from in-depth interviews, non-participant observation, documentation and literature study. The results of this study indicate that the efforts to manage social media content on the @indozone.id Instagram account using The Circular Model of SOME theory have an impact on increasing the number of followers of the @indozone.id Instagram account.

Keywords: Content; Social Media; Followers

Pemanfaatan Media Sosial Instagram dalam Meningkatkan Kemampuan Berpikir Kreatif Siswa dan Implikasnya dalam Layanan Bimbingan dan Konseling di SMP DARUL AMAN

Adinda Hafizah — 2023-08-19

This study aims to see how counseling teachers use Instagram social media to improve students' creative thinking abilities. Activities carried out by BK teachers and students on Instagram social media are also part of guidance and counseling services, so this research wants to see the implications of these activities in guidance and counseling services. The research method used is a qualitative case study because this research focuses on the use of Instagram media at Darul Aman Middle School. Data collection techniques used are interviews and observation. The results of this study are the first that this study found that there are activities that involve counseling teachers and students in Instagram social media that can increase creativity. The implications of these activities are expanding the range of services, facilitating access to information, increasing student participation, improving service quality.

Keywords: Guidance and counseling, Instagram social media, creative thinking skills, guidance and counseling services

Konstruksi Makna Kolektor Photocard (Studi Fenomenologi Mengenai Makna, Motif, dan Pengalaman Komunikasi Kolektor Photocard K-Pop)

Fauziah Maisarah — 2023-08-19

K-Pop photocards, which are part of K-Pop merchandise packages, have a lot of devotees, so it's not uncommon for photocards to have high selling prices. Photocards are so popular among K-Pop fans that many deliberately collect K-Pop photocards. They do not hesitate to spend money to buy. K-Pop photocard collectors also often receive negative comments from other people because they like to collect K-Pop photocards. This study uses a qualitative method with a phenomenological approach, with the aim of finding meaning, motives, and communication experiences of K-Pop photocard collectors, this study uses Alferd Schutz phenomenological theory and Erving Goffman self-presentation theory. The informants in this study were 3 K-Pop photocard collectors. To get the meaning, motives, and experiences of K-Pop photocard collectors, researchers must research in depth so that informants provide true information. The results of the study show that informants have various meanings in collecting K-Pop photocards, namely as happiness, wealth, and killing time. As for the motives that prompted the informants to collect K-Pop photocards, there were several because motives (motif kerena), namely because of aesthetics, benefits, and dissatisfaction. Meanwhile, in order to motives (motif untuk) were found to be related to 3 things, namely happiness, finance and perfection. Communication experiences also varied, namely communication experiences obtained from parents, friends, and K-Pop Photocard sellers in the form of positive and negative communication experiences.

Keywords: Phenomenology, Self-presentation, Meaning, Motives, Communication Experience, Photocard K-Pop

Manajemen Kerja Tim Perpustakaan dalam Meningkatkan Mutu Pendidikan

Ahmad Arif — 2023-08-20

A library or book or book is a collection of paper or similar material containing written or printed results, bound into one material so that it is easy to read and totaling at least 48 pages. The term library then gets a prefix to become a library. Library means (a) a place, building, space provided for maintaining and using a collection of books, and so on, (b) a collection of books, magazines and other library materials that are stored for reading, study and discussion. other derivative terms such as: library materials, librarian, librarianship, and science. Library management is an effort to achieve goals by utilizing human resources, information, systems and sources of funds while taking into account management functions, roles and expertise. In order to achieve the goal, human and non-human resources are needed in the form of financial, technical, physical, equipment, natural, information, ideas, regulations and technology resources. These resources are managed through a management process that includes planning, organizing, leading and supervising the expected and dispensing of services. This study uses a qualitative approach to the type of library research. Library research or library research aims to collect data and information sourced from books, scientific articles, magazines, documents, notes, and historical stories as well as other stories contained in the library room. Changes and developments in the times have positive and negative impacts that consciously change human functions and are replaced by technology. Technological changes occur in all joints and areas of life, including Islamic educational institutions. This attracts the attention of stakeholders in the field of Islamic education in determining policy directions, innovating, developing contemporary educational curricula and media and changing conventional education patterns by synergizing with changes in the current era. Changes - changes in the context of improving service quality need to be considered to answer customer requests in this case students and parents of students and be able to print quality output and improve the quality of education in Islamic educational institutions.

Keywords: Library Team Work In Improving Quality

Analisis Pemanfaatan Keberadaan Micro Influencer dalam Strategi Media Sosial Instagram sebagai Strategi Pendekatan ke Audiens di Era Digital

Hanifa Zahra Chaniago — 2023-08-21

This research employs a qualitative methodology with a constructivist paradigm approach to comprehend the cultural significance of social media. The study is primarily descriptive, seeking to depict how social media has emerged as the predominant platform for individuals to receive information, share content, engage in interpersonal aspects of their lives, and acquire knowledge about the surrounding world. Utilizing qualitative methods, this investigation delves into perceptions, experiences, and social constructions associated with social media usage in society. The findings offer profound insights into the role and influence of social media within the audience framework during the digital era. Drawing from the research findings on the three influencers, namely @mahesaputriadriano, @cindyosmann, and @gabrielangelica, it can be concluded that by effectively employing algorithms and strategies, social media exerts a significant impact on enhancing brand awareness, user engagement, and purchase conversions, as supported by research and studies.

Keywords: influencer, mikro influencer, media sosial, public relations

Pengaruh kompetensi aparatur desa, partisipasi masyarakat, komitmen organisasi, penerapan sistem informasi keuangan desa terhadap akuntabilitas pengelolaan dana desa

Rahbila Aldo — 2023-08-21

The influence of village apparatus competence, community participation, organizational commitment and implementation of village financial information systems on village fund management accountability (Case Study in Galela District, North Halmahera Regency, 2023). The purpose of this study was to analyze the influence of village apparatus competence, community participation, organizational commitment and implementation of financial information systems on village fund management accountability. Methods of data collection using a questionnaire. The total sample for the study was 116 respondents in Galela sub-district, North Halmahera district in 2023. The analytical tool used was multiple linear regression using SPSS. The results showed that the competence of village apparatus, community participation did not affect the accountability of managing village funds, while organizational commitment, application of village financial information systems had an effect on accountability in managing village funds.

Keywords: competence of village apparatus, community participation, organizational commitment, application of village financial information systems, accountability of village fund management.

Analisis Framing Model Robert Entman Kasus Pengembang Meikarta Gugat Konsumen pada Media Online Detik.Com dan Kompas.Com

Fachri Alfian Wahyu — 2023-08-21

This research was conducted based on the news about Meikarta developers suing Meikarta Consumers who are members of the Meikarta Consumer Care Community Association (PKPKM) for 56 billion rupiah on online media Detik.com and kompas.com using the Robert n Entman model framing analysis. The Robert n Entman framing model uses four elements that explain this research, including 1) Define Problem, 2) Diagnoses Causes 3) Make Moral Judgement 4) Treatment Recommendation. This research uses a qualitative approach method with descriptive nature. Based on the results of the analysis of the two online media using the Robert N Entman model, it was found that there was a difference in point of view between Detik.com and kompas.com. Differences in views on each media occur because each media has its own way of packaging in determining views in seeing and framing an event or issue that will be presented as news. The views made by each media can determine how a media frames and forms public opinion in society.

Keywords : framing analysis, online media, meikarta

Personal Branding Influencer Nadia Ninette melalui Konten Olah Raga dan Pola Hidup Sehat di Media Sosial Instagram

Femy Maria Catharine — 2023-08-21

The public gets to know a figure through their work and whatever they present. Through personal branding, an influencer can become more recognized by the public, not only by their followers but also by other parties, especially those involved in fields related to the influencer. According to Peter Montoya, there are 8 main concepts in the formation of personal branding: specialization, leadership, personality, distinctiveness, visibility, unity, persistence and goodwill. In this research, the focus is only on 6 concepts, excluding distinctiveness and unity. This study aims to understand how Nadia Ninette, as an influencer and content creator, fulfills 6 out of 8 personal branding concepts on the Instagram social media platform through sports and healthy lifestyle content. This research uses a descriptive qualitative method through interviews, observations, and documentation. The objects to be examined are various sports and healthy lifestyle content by Nadia Ninette on Instagram, including diet content, workout challenges, home workouts, gym workouts, healthy food menus, and others. This also includes the results of story reposts by Nadia Ninette's followers through one of Instagram's features, namely Instagram Stories, where her followers tag her account, @nadianinette.

Keywords: Personal branding, influencer, Instagram, content

Makna Quarter Life Crisis : Studi Fenomenologi Pemuda Gereja Kristus Gunung Putri

Yalimurni Ndraha — 2023-08-22

This research aims to find out about the meaning of the Quarter Life Crisis and whether there is an influence from the environment as well as communication among the youth of Christ Gunung Putri church. The method used in this study uses qualitative methods in this study, namely researchers use descriptive data that uses several words, either written or spoken, by behavior and people who will be observed. The approach used is phenomenology to understand the meaning of the Quarter Life Crisis among the youth of the Christ Gunung Putri Church. The informants in this study were young members of the Christen Gunung Putri church aged 18-29 years who were going through the Quarter Life Crisis phase. The results of this study consist of two main issues, namely regarding the meaning of the Quarter Life Crisis and its influence on communication among the youth of Christ the Gunung Putri church. With the experiences felt by the informants raises questions that refer to how the meaning of the Quarter Life Crisis is in the communication of the youth of the church of Christ the Gunung Putri. Based on the direct experience experienced by the informants about the Quarter Life Crisis phase, it produces various meanings. This meaning is of course related to one's background, age, communication patterns, and responses from the surrounding environment. Quarter Life Crisis as a phase of crisis at the age from adolescence to adulthood, which they are generally experiencing at this time. Feelings of anxiety, worry about the future, confusion, searching for identity, feeling insecure and having many demands they feel at this time. Of course, all informants had conducted intrapersonal communication (by struggling with themselves for any concerns as well as making decisions) and also interpersonal (sharing with fellow youth members which resulted in comfort, relief and helpful inside) during the Quarter Life Crisis phase.

Keywords: Quarter Life Crisis, intrapersonal communication, interpersonal communication

Analisis Naratif Product Placement Daihatsu dalam Web Series Mulih

Muhammad Haykal Pahlevi — 2023-08-22

The current information age provides various ways that are used by certain parties in marketing their products, one of which is by using video media to create Web series. This study aims to examine the four-episode Mulih web series which airs on the Daihatsu Sahabatku channel. In this web series, several Daihatsu product lines appear as vehicles that support the narrative of the actors. This study dissects Product Placement practices conducted by PT. Astra Daihatsu Motor with the concept of Product Placement Dimension namely Visual, Auditory and Plot Connection and Elaboration Likelihood Model. This study uses narrative analysis and conducts interviews with some viewers of the Mulih Web Series. The results show that the Plot Connection dimension dominates the Web Series with a storyline that focuses on Daihatsu vehicles. Apart from that, the audience also indicated that there was a difference in the elaboration resulting from watching this Web Series. Of the four informants, there were at least two informants who leaned towards the central path while the other two leaned towards the peripheral path. The formation of this elaboration is based on the background or motivation of the audience and the ability to think what they can do. Daihatsu seems to be trying to give the audience subtle hints without bringing up the technical aspects, but more about how the story is told.

Keywords: Web Series; Product Placements; Elaboration Likelihood Model; Narrative Analysis

Pengaruh Konten Instagram Food Vlogger @gina_angelia terhadap Minat Kuliner pada Followers

Rika Hadhi Febrianita — 2023-08-28

Instagram is one of the most popular forms of social media used for information, communication, and entertainment, with a wide reach and a continuously growing user base. The Instagram food vlogger account @gina_angelia has gained popularity among individuals due to its unique culinary content. This research aims to determine the influence of @gina_angelia's Instagram content on culinary interests among her followers. The study adopts a quantitative approach using the AIDDA theory, with data collected through a questionnaire from 100 respondents. The results of this research indicate that @gina_angelia's Instagram content significantly influences the culinary interests of her followers, with a coefficient of determination value of 72.1%. The remaining 27.9% is influenced by other variables outside the model. The results, processed using SPSS 26, reveal that the sub-variable X, namely Attention to @gina_angelia's Instagram content, significantly affects the culinary interest of her followers. Interest in @gina_angelia's Instagram content also significantly impacts on her followers' culinary interests. Likewise, Desire in @gina_angelia's Instagram content significantly influences her followers' culinary interests. The Decision factor shows that @gina_angelia's Instagram content has a significant influence on her followers' culinary interests. Meanwhile, the Action factor indicates that @gina_angelia's Instagram content significantly influences her followers' culinary interests.

Keywords: Instagram, Culinary Interests, Food Vlogger

Pola Komunikasi Guru dan Murid dengan Autisme di SDIT Mutiara Hati Tambun Selatan: Studi Deskriptif tentang Komunikasi Interpersonal antara Guru dan Murid dengan Autisme di SDIT Mutiara Hati Tambun Selatan

Syafrina Nur Isma — 2023-08-28

The research discussed in this journal focuses on the communication patterns of teachers and students with autism at SDIT Mutiara Hati Tambun Selatan. Students with autism are those who have an interaction impairment, have difficulty communicating with their surroundings, cannot look others in the eye, and prefer to withdraw into their own world. The objective of this study was (1) to explore interpersonal communication patterns between teachers and students with autism at SDIT Mutiara Hati Tambun Selatan. (2) Aims to learn the verbal or nonverbal communication used in the admission of autistic children at Mutiara Hati Tambun Selatan Integrated Islamic Primary School. (3) Exploring factors that support and hinder teaching and learning activities at Mutiara Hati Tambun Selatan Integrated Islamic Primary School. With qualitative descriptive research method. The theory used in this study is that Devito's five positive attitudes support interpersonal communication. The results of this study suggest that students with autism who attend regular private schools with other normal children report that interpersonal communication or interpersonal communication patterns are use is more likely in the form of verbal or oral communication with repetition (drill) and the use of slow intonation and soft language. During this time, nonverbal communication is used more in the form of movements interspersed with stories, or smiles, hand gestures, as a form of appreciation for the positive things that students have. autistic have done with the purpose that they have confidence in themselves to interact with their surroundings.

keyword: communication pattern, interpersonal communication, verbal communication, nonverbal communication, students with autism

Analisis dan Perancangan Sistem Informasi Seleksi Karyawan Baru pada PT.Erafone Artha Retailindo Cabang Pekanbaru

Edo Arribe — 2023-08-28

Efficient and organized employee recruitment management is very important for the success of a company. In this digital era, web-based technology offers a great opportunity to improve the recruitment process by reducing time, costs and increasing the quality of prospective employees. This study aims to analyze and design an innovative and easy-to-use web-based recruitment system for the company PT ERAFONE ARTHA RETAILINDO to increase efficiency and accuracy in the recruitment process. The research method we use is waterfall and interviews with HR managers and the company's recruitment team to understand the process. current recruitment. We also carry out document analysis, such as historical data on previous recruitment and the recruitment platform used. The results of the system implementation show a significant increase in the response time of the recruitment process and the quality of candidates invited to further selection stages. The HR team also reported reduced workload and increased productivity due to the efficiency of the new recruitment system

Keywords: Information systems, recruiting employees, system design, HR, waterfall

Penerapan Media Flashcard untuk Meningkatkan Kemampuan Menghafal Kosa Kata Bahasa Arab Siswa Kelas VII SMP YAPIDA Gunung Putri Bogor

Nia Amelya Agustin — 2023-08-28

The background of the problem in this research is that class VII students of SMP Yapida have difficulty mastering or memorizing Arabic vocabulary. This study aims to determine whether there is an increase in memorizing Arabic vocabulary for class VII students of SMP Yapida by applying flashcard media. The research method used is Classroom Action Research (CAR), the model used is the Stephen Kemmis and Robin Mc. Taggart. This research includes 2 cycles, each cycle through 4 stages, namely: planning, implementing, observing and reflecting. Data collection used in the form of observation, interviews, tests and documentation. The results showed that there was a significant increase in the ability to memorize students' Arabic vocabulary in class VII B. This was evidenced by the learning outcomes of students who completed cycle I reached 57% and cycle II reached 81% of 21 students. The results of the interviews conducted concluded that students were very enthusiastic in participating in learning Arabic using flashcard media. Students more easily understand Arabic vocabulary (mufrodat) and the learning atmosphere becomes fun and not boring. This study concluded that memorizing Arabic vocabulary using flashcard media can improve students' Arabic vocabulary memorization (mufrodat).

Analisis Sistem Informasi Merekrut Karyawan Berbasis WEB pada Perusahaan PT.Erafone Artha Retailindo

Miesie Sasikirana Damila — 2023-08-28

Keywords: Information systems, recruiting employees, system design, HR, waterfall

Peran Lirik Jingle Iklan Luwak White Koffie dalam Pembentukan Identitas: Analisis Semiotika Model Roland Barthes tentang Peran Lirik Jingle Iklan Televisi Luwak White Koffie Versi Tarik Malaka Featuring Via Vallen

Lia Yuliah — 2023-08-28

The Lyrical Role of Jingle Luwak White Koffie Advertising in Identity Formation (Semiotic Analysis of Roland Barthes Model on the Lyric Roles of Luwak White Koffie Television Advertence Jingles Version of Tarik Malaka Featuring Via Vallen). The jingle advertising is used to deliver messages to the audience and as one of the communication strategies, to convey messages that risk the identity or purposes of the company itself. The purpose of this research is to find out how lyrics and visual jingle advertising luwak white coffee in the formation of identity and how the word selection strategy in lyrics writing jingle television advertising luwak white koffie in shaping identity. The research method used in this research is a qualitative method with Roland Barthes' semiotic analysis, with data collection techniques, observations of library studies and documentation. This research uses Roland Barthe's theory with denotations, connotations and myths. The results show that lyrics from the jingle advertisement luwak white koffie tarik malaka helped shape the identity of the product with the selection of supportive words in the lyrics of the advertisement.

Analisis bentuk Kasih Sayang Seorang Ayah kepada anaknya dalam film Miracle In Cell No.07 : Analisis isi Deskriptif

Indah Permata Sari — 2023-08-28

This research examines the analysis of the form of a father's affection for his child in the film Miracle in Cell No. 07. This research uses qualitative methods to produce descriptive data in the form of written or spoken words from Film Miracle in Cell No. 07. Film is the mass media that has the most influence on imitation of human behavior patterns, sometimes information from films enters the subconscious of the human mind. This study aims to determine the form of father's affection for his child verbally and non-verbally from Film Miracle in Cell No. 07 07. Affection is a unique relationship pattern between two or more human beings. This relationship pattern is characterized by feelings of affection, mutual love, mutual love, mutual care and mutual giving, thus, it can be said that, affection is a basic human need. , so it will affect someone's life.

Hubungan Promosi melalui Media Sosial Instagram dengan Minat Travelling pada Himpunan Mahasiswa Cirebon di Karawang

Widia Nurhidayah — 2023-08-28

The lifestyle of people who move fast and are in direct contact with the internet, has caused the promotion model to be very relevant to be applied to both tourist destinations and tourism accommodation managers to do good imagery, recently it has graced the Instagram timeline of the many Instagram accounts that promote Indonesian tourism, especially regency areas. Majalengka, namely the Instagram account @exploremajalengka. The purpose of this study was to determine the effect of the Instagram account @exploremajalengka promoting tourist objects or attractions on tourists' interest in visiting tourist attractions in Majalengka. This research uses a quantitative methodology and approach. The population in this study is the Cirebon Karawang Student Association (HIMACIKA) followers from the @exploremajalengka account which are known to number 70 people. The sample in this study were 60 respondents. The results of this study through a questionnaire research instrument. The percentage of variable X (Instagram account @exploremajalengka) is 92.5% and is categorized as very good. The percentage of the variable Y (interest in visiting tourist attractions in Majalengka) is 94.25% and is categorized as very good. The Product Moment correlation value between variables X (to Y) shows a number of 0.627, the correlation value of the relationship between the account variable @exploremajalengka and the variable interest in visiting (traveling) to tourist spots in Majalengka, the relationship between the two variables has a strong value. The determining coefficient (determination) shows that the R square value is 0.947, meaning that the correlation between variable X and variable Y is 94.7% and the rest is determined by other factors. The linear regression equation in this study is Y = 10.57 + 0.28 X. The t test shows that the independent variable has a specification of less than 0.05, tcount (3.809) > ttable (1.671). The F test on variable X on variable Y is 31.345 greater than F table 4.001.

Studi Kasus Pola Komunikasi dalam Meningkatkan Kinerja pada Dinas Komunikasi dan Informatika Provisi Sumatera Selatan

Yusril Ihza Mahendra — 2023-09-25

This research aims to determine organizational communication patterns in the departmen tcommunication and informatics in the city of Palembang. Humans as social creatures need communication in their lives, meaning they need other people or groups to interact with each other. The method used is qualitative research. Then the research object is in the communication and information service of the city of Palembang, Sumatra, while the research subject is the head of the e-government services sector, head of the application development section, technical personnel. The results of this research are agencies under the auspices of the Palembang city government which carries out the authority for communication and government affairs. informatics

Revitalisasi Perpustakaan Sekolah dalam Meningkatkan Minat Baca Siswa di Sekolah Menengah Kejuruan Negeri 1 Percut SEI TUAN

Shoumi Umara — 2023-09-28

This study discusses the revitalization of the school library in increasing students' reading interest at SMK Negeri 1 Percut Sei Tuan. The purpose of this study was to determine the revitalization program at SMK Negeri 1 Percut Sei Tuan and how the impact of the revitalization program on students' reading interest. The research method uses a qualitative descriptive approach, using data collection techniques through interviews, observation and documentation. The informants used in this study were the Deputy Principal of the Facilities and Infrastructure School, the Head of the Library, Teacher and students at SMK Negeri 1 Percut Sei Tuan who had been selected by researchers according to the criteria of the research subject.

Keywords: Revitalization, School Libraries, Reading

Strategi Branding PT Pupuk Kujang dalam Pembentukan Citra melalui Akun Instagram @pupukkujang

Dian Habibah — 2023-10-14

Currently, many companies are competing to build their image through social media platforms like Instagram. PT Pupuk Kujang is also using Instagram for branding and engaging with the public to maintain the company's existence. This research aims to uncover PT Pupuk Kujang's branding strategy using the concept of The Circular Model of Some by Regina Luttrell. The research method employed is qualitative with a descriptive approach. It utilizes interview, observation, and documentation techniques. The research findings indicate that in the "Share" stage, PT Pupuk Kujang shares the latest content using a call-to-action method, shares social activity content to build public trust in the company, and provides company contact information on Instagram. In the "Optimize" stage, they monitor trending topics and conduct satisfaction surveys to ensure that @pupukkujang is optimal in sharing content. In the "Manage" stage, the management of @pupukkujang is done manually without using tools. In the "Engage" stage, they target native digital audiences by creating persuasive content without relying on specific brand influencers.Top of Form

Strategi Kehumasan Pemerintah Kota Tangerang dalam Mensosialisasikan Kegiatan Porprov VI Banten melalui Media Sosial

Nanda Sheila Meivia — 2023-10-24

As the times continue to develop, it is important for Public Relations officers to have new strategies to attract public attention and can include segmentation of local government activities. This study aims to determine the public relations strategy of the Tangerang City Government in disseminating Porprov VI Banten activities through social media. To explain this situation, researchers use qualitative methods. The results obtained were that the public relations strategy carried out by the Tangerang City Government Diskominfo was assessed by researchers as running according to the Cutlip, Center & Broom public relations strategy “7-CS Communication”. The communication activities they carried out in socializing governmental activities, such as Porprov VI Banten activities and information on other activities, were considered by researchers to be quite effective and efficient in attracting public interest to participate in Porprov VI Banten activities because they utilized various social media channels and packaged interesting information. To overcome obstacles in managing social media accounts owned by the Tangerang City Government, the Public Relations of the Tangerang City Government always coordinates with the team for the distribution of work.

Kesetaraan Gender Egalitarianisme dalam Narasi Film Barbie melalui Perspektif Konstruktivisme

Syafruddin Pohan — 2023-12-12

The issue of gender equality is not something new today. This issue has been widely discussed in a series of interesting stories full of meaning, one of which is in the form of a film. This research explores the representation of gender equality in the Barbie film released in 2023 and directed by Greta Gerwig from a constructivist perspective. The Barbie film is mass media that influences people's perceptions of gender bias. In the context of constructivism, films are considered the result of construction by media professionals, which can strengthen or change gender stereotypes that already exist in society. The research method used is a qualitative approach with Roland Barthes' semiotic analysis. The constructivism paradigm is used to understand how reality is understood and constructed by research subjects. The research subject is the representation of gender equality in the Barbie film narrative, while the research object is the dialogues in the film that will be analyzed. The results of the analysis show that the Barbie film depicts excessive expectations placed on women and criticizes views that trivialize or simplify issues of gender equality. The conclusion of this research is that the Barbie film as part of mass media depicts gender equality issues in a complex way and triggers critical thinking about gender stereotypes in society.

Efektivitas Dakwah dalam Media Digital untuk Generasi Z

Erwan Efendi — 2023-12-30

Da'wah is currently carried out through digital media. Advances in technology and informatics provide a new wind for the spread of da'wah. The development of digital media coincided with the birth of Generation Z. This article uses a descriptive approach as a writing method. Based on literature analysis and experience, the focus of this research is to analyze and explain how da'wah through digital media has succeeded in reaching generation Z people. Generation Z, who are accustomed to digital technology, need a da'wah approach that suits their preferences and habits. Therefore, this research aims to reveal how effective da'wah in digital media is for generation Z. This study uses a writing method through a descriptive approach. The results of the analysis show that da'wah content that is adapted to the lifestyle and needs of generation Z, and presented in familiar and interesting language, tends to be more effective. Apart from that, direct interaction and interaction with the audience on social media and other digital platforms also plays an important role in increasing the effectiveness of da'wah. However, there are challenges in maintaining the attention of generation Z who are exposed to a variety of digital content. Therefore, creativity in preaching and the use of interactive features of digital media are important keys in increasing the effectiveness of preaching. This research provides important insights for preachers and parties involved in digital da'wah to understand more effective strategies in reaching generation Z. By optimizing the use of digital media, da'wah becomes more relevant and its impact can be felt more widely by generation Z in facing challenges and changing times.

Potensi Daya Tarik Gastronomi Wisata Kuliner sebagai Faktor Kunci dalam Mengembangkan Pariwisata Kuliner Pempek 26 Ilir Palembang

Muhammad Sauky — 2023-12-20

Gastronomy tourism is an important aspect of the tourism industry which is able to attract the attention of visitors from various corners of the world. One of the special foods that stands out in Palembang is pempek, especially Pempek 26 Ilir. This research aims to reveal the potential gastronomic of Pempek 26 Ilir Palembang as the main attraction for tourists. The theories used are Symbolic Communication Theory and Tourist Experience Theory. The research method used involved surveys, interviews, and direct observation of visitors and owners of pempek culinary businesses in the Pempek 26 Ilir area. The research results show that Pempek 26 Ilir has a strong appeal in various gastronomic aspects. The unique taste and texture of pempek, as well as the variety of cuko (gravy) and accompaniments, make visitors come back again to enjoy this dish. Apart from that, the local culinary potential and the pempek raw materials quality are also added value to the culinary experience. The comfortable atmosphere of the stall, the closeness between the owner and visitors, as well as various special promotional programs also enrich the gastronomic experience of tourists. The potential gastronomic attraction of Pempek 26 Ilir Palembang can be a basis for related parties to develop and promote culinary tourism in Palembang. Thus, it can increase tourist visits and contribute to the local economy.

Pengaruh Media Sosial terhadap Komunikasi Interpersonal Remaja dalam Keluarga

Dhea Amanda Siregar — 2024-01-29

The aim of this research is to determine the impact of using social media on interpersonal communication between teenagers in a family. The research method uses a descriptive method with a qualitative approach, and data collection is based on a literature review and in-depth interviews with parents (father or mother) and children (teenagers). was chosen as the topic. Qualitative data analysis is interactive and takes place from the initial stages of the research until receiving the results. Research shows that the use of social media influences teenagers' interpersonal communication within the family. Teenagers tend to be more focused. This may influence their communication with family members and make them focus more on social media. to reduce interactions with other family members May become insensitive to family situations Therefore, parents should set a good example when communicating with their children, support their children and listen to what their children have to say about problems and worries

Komunikasi yang Canggih di Era Society Industri 5.0

Wilda Afriyani — 2024-01-25

Industry 5.0 is a new industrial era characterized by the use of advanced technology such as the Internet of Things (IoT), artificial intelligence (AI), and robotics. In this day and age, communication has become increasingly important as technological advances allow humans to interact more effectively with machines and systems. Advanced communications in the Industry 5.0 era require the use of new technologies such as augmented reality (AR) and virtual reality (VR) to enhance the user experience. For example, in manufacturing, AR can be used to visually guide workers through the production process, and VR can be used for training and simulations. In addition, AI technology also enables more effective communication between humans and machines. For example, in the automotive industry, AI can be used to monitor vehicle performance and provide early warning if there is a problem. This reduces downtime and increases production efficiency. As communication technology advances, concerns arise regarding changes in communication ethics. Apart from the many positive benefits, virtual communication also has a negative impact on society. This includes the development of individualistic personalities which can give rise to social communication crises, especially among the younger generation. This article discusses the communication ethics of young women on social media. Basically, communication ethics is very important and easy to implement. Both as media and as media. Good communication ethics prevent misunderstandings and arguments that lead to mutual insults. If the communication is rude, impolite, and far from moral values, especially if it is spread via unknown social media, then it is useless and will not provoke or cause conflict Maybe so

Pemanfaatan Sistem Informasi Database Online Perpustakaan Universitas Terbuka (UT) Sebagai Sumber Informasi

Mayranda Adellia — 2024-01-28

The title of this article is Utilization of the Open University Library's Online Database Information System as a Source of Information. This article aims to explain the reasons for the benefits of information systems in online databases in libraries and to find out about digital libraries. So it is important to utilize information sources easily, users can search for information more easily, users can search catalogs from outside the library. Leveraging information systems is not about automating some regularly performed tasks, but about creating new information flows that are integrated into a systematic integration system. However, there are still many problems in library management, including difficulty accessing the necessary information, lack of resources, and lack of effective and efficient management. When faced with these challenges, the use of databases is the best solution for libraries. Databases help libraries better manage and store information resources, making it easier for readers to access the information they need.