Pelayanan yang Baik terhadap Nasabah sebagai Motivasi Menabung di Bank Muamalat Cabang Pembantu Stabat

Abstract

The good service to customers as motivation to save at bank Muamalat branch Stabat. Asmawarna Sinaga and Anjur Perkasa  Alam. This research explains about good service to customer as motivation of saving at Bank Muamalat Branch stabat. The good service is the services provided to customers, so that customers feel comfortable saving at Bank Muamalat. Motivation to save is the encouragement given by bank employees to their customers so that the customer becomes loyal to save at Bank Muamalat Stabat. This research is a qualitative research. Sources of data used are primary data and secondary data. Methods of data collection by doing obsevation, documentation and interviews. Data analysis techniques using data reduction, data presentation and conclusion drawing. The result of the research of Bank Muamalat is the bank in the city of Stabat. It is very strategic and makes it easy for Stabat people to find it. Good service provided by employees of Bank Muamalat Branch stabat make customers feel comfortable to save at the Bank. So the result of good service research on the customer as a motivation to save in the bank Muamalat Branch Stabat is good and many customers who feel comfortable to join become customers of Bank Muamalat..